Designed for kids. Loved by parents.

As seen in:

As seen in logos

"The quality is amazing, with a smooth feel and a sturdy structure that fits everything we need. I especially love the water bottle holders on the sides and how comfy it is to wear. It’s perfect for everyday use, preschool, or little adventures. Highly recommend!"

Tina W.

"Got my daughter her first backpack and we are obsessed! It is so cute. I love the color and material. Also, it has so many compartments for my daughter to store all her stuff in her new backpack. You should definitely get this! :)"

Mikaela

"I love this bag so much, it has so many pockets to store all my daughter’s things in. Love the colour and everything about it. Wish I bought it sooner!"

Natasha P.

Thoughtful details, made for real life

Make it personal

Get your backpack embroidered with their name to make it truly theirs

Emergency info tag

Handy internal tag for your child's medical info and emergency contacts

Device sleeve

Padded internal sleeve to keep iPads and devices safe and sound

Easy wash & care

Toss it in the wash and it’s good as new, because spills, snacks, and sand happen

Adjustable straps

Adjustable padded straps suitable for both little and large shoulders

Pack and stand

Smart structure that stands tall while you pack

As seen on them
Dusty Rose – Corduroy Backpack
Dusty Rose – Corduroy Backpack
$89.95
$89.95
Powder Blue – Corduroy Backpack
Powder Blue – Corduroy Backpack
$89.95
$89.95
Dusty Rose – Corduroy Backpack
Dusty Rose – Corduroy Backpack
$89.95
$89.95
Sage – Corduroy Backpack
Sage – Corduroy Backpack
$89.95
$89.95
Lilac – Corduroy Backpack
Lilac – Corduroy Backpack
$89.95
$89.95
Charcoal – Corduroy Backpack
Charcoal – Corduroy Backpack
$89.95
$89.95
Latte – Corduroy Backpack
Latte – Corduroy Backpack
$89.95
$89.95
Powder Blue – Corduroy Backpack
Powder Blue – Corduroy Backpack
$89.95
$89.95
Latte – Corduroy Backpack
Latte – Corduroy Backpack
$89.95
$89.95
Sage – Corduroy Backpack
Sage – Corduroy Backpack
$89.95
$89.95